Nicholas is a seasoned musician and entrepreneur with a passion for creativity and innovation. He began his musical journey at the age of 12, playing the bass guitar and contributing background vocals. As a founding member of the band Orange Sky, Nicholas played a pivotal role in securing a record deal with Star City Records from 2004 to 2010. During this period, the band released two albums worldwide and embarked on extensive tours across North America and the Caribbean.

Transitioning from music to advertising, Nicholas leveraged his creative insights to establish Apex Advertising in 2006. His company has become a significant player in the OOH and outdoor advertising industry in Trinidad and Tobago. Additionally, he owns Proden Studios, a renowned production house known for delivering award-winning jingles and radio voiceovers each year.

With nearly two decades of professional experience, Nicholas has expanded his reach to 16 Caribbean islands, aiming to make a substantial impact through Apex Advertising. His dual passions for music and advertising continue to drive his success and enrich his professional and personal life.